Dynamics Communities Biz Apps Partner Podcast

SignUp Software's Koen Cuypers on Using AI to Optimize Business Processes

Episode Summary

In this episode of the Office of the CFO Podcast, John Siefert is joined by Koen Cuypers, Product Line Leader - ExFlow & Axtension F&O, SignUp Software. The two explore how AI is transforming ERP by optimizing business processes, process mining for transparency, and building a foundation for applying agents and advanced AI technologies across business workflows. Cuypers also shares what's on the roadmap for SignUp Software in 2026.

Episode Notes

Key Takeaways

• AI enabling new capabilities: "Business processes will be at the core” of AI adoption in ERP, explains Cuypers, noting that while AI tools are powerful, consistency and accountability are critical. He highlights the importance of identifying where AI can be applied, monitoring outcomes, and building business cases to guide future investments.
• The role of AI in business solutions: The goal of AI in business apps is not full automation or autonomous finance, but rather optimizing processes to increase efficiency while allowing people to make decisions where their input adds value. The focus is on using AI to handle repetitive tasks so users can concentrate on high-impact activities, as suggested in SignUp Software's whitepaper "AI to Achieve Peak Efficiency."
• Optimizing processes: Cuypers explained that Power Automate Process Mining helps monitor and visualize business processes to identify inefficiencies and exceptions. For the organization, the goal is to use this insight, based on historical data, to optimize processes through AI, training, workflows, or system adjustments.
• Fraud and compliance: AI can analyze large, complex ERP data models to detect anomalies, prevent fraud, and enhance compliance, explains Cuypers. SignUp Software developed a capturing engine that analyzes documents to predict outcomes and detect fraud by leveraging historical trends. Unlike traditional OCR, this engine can be trained to perform context-aware tasks and will be available in Q2 of 2026.
• Future roadmap: Process mining and MCP, two areas the organization is focused on this year, have shown how agents can accurately interact with Dynamics, creating transparency and enabling automation. SignUp's goal is to build a strong foundation for applying agents across business processes and integrate more AI technology into solutions, says Cuypers.